At ATC INNOVATIVE EUROPE LLP, we are committed to safeguarding and preserving the privacy of our visitors. This Policy explains what happens to any personal data that you provide to us, or that we collect from you whilst you visit our site and how we use cookies on this website.

Why we collect your information:

When ATC INNOVATIVE EUROPE LLP collects and processes Personal Data it is conducted under the legal basis of performance of a contract to provide goods or services to you that you purchase.

Information collected & how it is used:

Personal information or data:
When you make a purchase or sign up for an account through our website, we collect certain information from you, including your name, email address, billing address, delivery address, telephone number, company name, and VAT number. Your orders will also store your IP address, its hostname and its country location, Type of device you used, the date and time of the order, Payment method, Payment amount, delivery method, number of loyalty points earned, date and time the order was completed, if you are new or a returning customer and the products ordered.

Your user account can be deleted on request. Please note your details will be stored in any prior orders placed before deleting the account. This is due to VAT regulations, which request we keep all records of VAT transactions for a minimum of six years.

Your payment information including credit or debit card details are directly sent to our payment gateway Stripe (https://stripe.com) or Paypal (https://www.paypal.com) and we do not store the payment details. Please refer to Stripe and PayPal’s privacy policy for more information.

We will not collect sensitive personal information about you without your prior and explicit consent.

ATC INNOVATIVE EUROPE LLP may also use this information to carry out security checks which may involve sharing your personal information with credit reference agency Experian to help prevent fraudulent activity.

ATC INNOVATIVE EUROPE LLP may also use your information to contact you for your views on our services and to notify you occasionally about important changes or developments to the site or to our services.

If you have provided prior consent, ATC INNOVATIVE EUROPE LLP may also use your name and email address to send you special offers, updates and other promotions.

Consent will be asked for at the point of order and should you decide to order over the phone our operators will also ask you for consent at the appropriate time and refer you to this privacy policy.

Should you later wish to withdraw consent you may do so using the unsubscribe link in any email you receive from us or you may use our contact details to make this request.

Tracking & Performance Data:
To optimize design, personalize content, and analyze user behavior, ATC INNOVATIVE EUROPE LLP utilizes cookies—small text files storing tracking information on your computer’s hard drive. Rejecting cookies in your browser may restrict your website access.

Cookies contain:

• A unique ID number for order tracking
• A reference number for order identification
• Product details
• Page views and visit data
• IP address Computer
• Web browser version and type

We may gather additional information, such as email correspondence, live chat transcripts, and recorded phone calls, for training, legal compliance, warranty, and enhancement purposes.

Additionally, we employ tracking pixel technology for affiliate site referrals, providing sales analysis insights without identifying individuals.

Your rights as customer:

As a valued customer of ATC INNOVATIVE EUROPE LLP, you possess several rights regarding the processing of your personal information:

• Right to Access: You have the freedom to contact ATC INNOVATIVE EUROPE LLP at any time to inquire about the information held about you, free of charge. We are committed to promptly providing this information within a maximum period of 30 days. If further clarification is needed, we may issue a Subject Access Request (SAR) form to expedite the process. Should additional time be required beyond the 30-day period, we will notify you accordingly.
• Right to Accuracy: While ATC INNOVATIVE EUROPE LLP endeavors to maintain accurate information, if you believe any data concerning you is inaccurate, you can contact us using the details provided below in the Contact Us section and request corrections.
• Right to Object: If you are dissatisfied with how ATC INNOVATIVE EUROPE LLP processes your information, you have the right to raise objections using the contact methods outlined in the Contact Us section. You may request ATC INNOVATIVE EUROPE LLP to restrict or cease processing your information. Depending on the legal basis for processing, if we cannot accommodate your request, we will provide a detailed explanation. If you remain unsatisfied with our response, you have the option to escalate the matter to the ICO, whose contact details are also provided in the Contact Us section.
• Right to Erasure: You have the option to request ATC INNOVATIVE EUROPE LLP to delete all information pertaining to you. If we cannot fulfill this request based on legal grounds, we will provide an explanation. If you are unsatisfied with our response, you may escalate the matter to the ICO, as detailed in the Contact Us section.
• Right to Portability: You retain the right to request ATC INNOVATIVE EUROPE LLP to transfer any information held about you to another organization in a universally compatible format. This request can be made using the contact details provided in the Contact Us section.

Safe Site:

ATC INNOVATIVE EUROPE LLP employs a comprehensive array of organizational and technical measures to safeguard your personal information.

Organizational Measures

ATC INNOVATIVE EUROPE LLP has established robust company policies and procedures to ensure the secure handling of your information. Employees and business partners who may access your data are required to adhere to these policies. Regular training is conducted to guarantee compliance with these procedures, as well as all relevant regulations and laws.

Access Control & Authentication
Access control systems are utilized to restrict access to your information strictly to authorized employees and business partners, limited to what is necessary for their roles. Each individual must provide access credentials to enter the monitored systems.

Additionally, our website offers account facilities allowing you to customize your user experience, manage settings, and view account information. To use these services, you are required to create a username and password. We ask that you maintain the confidentiality of these credentials to prevent unauthorized access.

Security Tips
Create a strong password: Longer, complex passwords are harder to guess or crack. Consider using a passphrase or a password manager.

Don’t share passwords: Avoid sharing passwords with anyone, even trusted individuals, as shared passwords can be easily compromised.

Avoid reusing passwords: Using the same password across multiple accounts increases the risk of unauthorized access if one account is compromised.

Encryption:
ATC INNOVATIVE EUROPE LLP ensures the security of transactions through data encryption. Our site uses industry-standard Secure Sockets Layer (SSL) or Transport Layer Security (TLS) technology, creating an encrypted link between our web server and your browser to keep data private and secure.

SSL/TLS certificates confirm two essential factors:

• A secure SSL/TLS (encrypted) link with our website.
• Validation that the website owner is a legitimate organization.

Data Storage & Retention:
To minimize the risk of data exposure, ATC INNOVATIVE EUROPE LLP retains your information only as long as necessary, in accordance with our policies, industry best practices, and legal requirements. Our current policy retains data for a maximum of seven years, complying with financial regulations and accommodating customer inquiries and warranty claims.

Personal information collected via our website is stored on servers within the EU, and is subject to UK and EU privacy regulations. We will not store your data outside the EU without your permission, unless covered by international data-sharing treaties or specific contracts.

Information Sharing:
ATC INNOVATIVE EUROPE LLP discloses your personal information only within our group and to reputable third-party contractors for tasks such as order processing, promotions, fraud management, complaint handling, and technical services. All third parties must sign a data-sharing agreement, ensuring they treat your information confidentially and comply with all applicable data protection laws.

We will never sell or transfer your personal information to others without informing you and obtaining your consent.

Disclaimer:

ATC INNOVATIVE EUROPE LLP provides links to other websites, including review sites, social media pages, and blogs. These sites operate under their own terms and privacy policies. We accept no responsibility for their content or data protection practices.

This privacy policy may not apply in all countries where ATC INNOVATIVE EUROPE LLP visitors or community users reside, as security policies vary according to each country’s internet laws.

Cookie Policy 

Misunderstandings about cookies and their purposes are common. Contrary to popular belief, cookies are not programs; they are simple text files utilized by websites for various reasons. At ATC INNOVATIVE EUROPE LLP, cookies are employed to ensure our website runs efficiently and to track visitor behavior during a session. The information stored in these cookies helps the website function properly, achieve expected performance levels, and improve the overall user experience for both visitors and customers. Some cookies are indispensable for the website’s operation.

If you wish to manage your cookies, you can enable or disable them and save your preferences. To modify these settings in the future, please click on Cookie Settings, make your adjustments, and save your choices.

How Long Do We Keep Your Data?:
ATC INNOVATIVE EUROPE LLP only retains personal information for as long as is necessary and we have strict review and retention policies in place to meet these obligations. After your last order placed with us, we are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years +1, after which time it will be destroyed.

Where you have consented to us using your details for direct marketing, we will keep such data until you notify us otherwise and/or withdraw your consent.

Cookies:
This website uses cookies. Cookies are text files placed on your computer, smartphone, or other device to collect standard internet log information and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information, visit www.aboutcookies.org or www.allaboutcookies.org. You can set your browser not to accept (restrict or block) cookies and the above websites tell you how to remove cookies from your browser. To learn about controlling cookies on the browser of your mobile device, please refer to your handset manual. N.B. Restricting or blocking cookies may mean some of our website features do not function as a result.

Types of Cookies:
Cookies can be divided according to their origin, their function, and their lifespan.

• First-party cookies are those cookies that are placed by a website that is currently being visited by the user (e.g., cookies placed by www.fast-led.co.uk).
• Third-party cookies are cookies that are placed by a domain name other than that of the website visited by the user. If a user visits a website and a third party places a cookie via that website, this is a third-party cookie (e.g., cookies placed by Google, Twitter, and Facebook).
• Functional cookies are cookies that ensure that the website functions properly (e.g., cookies for log-in or registration, language preferences). Functional cookies are logically first-party cookies.
• Non-functional cookies are cookies that can be placed for statistical, social, targeting, and commercial purposes. They have nothing to do with the purely technical support of the website. Cookies with statistical purposes allow us to check which pages of the website you visit, where your computer is located, etc. Cookies with social purposes enable the user to share the content of the visited website directly with others via social media. Cookies with targeting purposes allow a profile to be built based on your surfing behavior so that the advertisements displayed are tailored to your interests. Cookies with commercial purposes keep track of how many and which advertisements were shown to a user. Non-functional cookies can be first-party or third-party cookies.
• Permanent cookies: These cookies remain on the user’s device for the duration specified in the cookie. They are activated every time the user visits the website that has placed this cookie (e.g., cookies placed by social media such as Twitter, Facebook, Google Analytics, etc.). Most non-functional cookies are permanent cookies.
• Session cookies: These cookies allow us to simplify the actions of a user and to link them during a browser session. A browser session starts when a user opens the browser screen and ends when they close the browser screen. Session cookies are placed temporarily. As soon as you close the browser, all session cookies are deleted. Most functional cookies are session cookies.

Persistent Cookies:
Persistent (or permanent) cookies stay on your device after you have visited our website. These cookies help us to identify you as a unique visitor but do not contain information that could be used to identify you to another person. Persistent cookies also help our website to remember your information, preferences, and settings when you visit them in the future.

We use persistent cookies on the ATC INNOVATIVE EUROPE LLP website. These are generated by:

• Google Analytics: Google Analytics uses cookies to help us analyze how our visitors use the site. Find out more about how these cookies are used on the Google privacy site.
• General Cookies: This type of cookie is generated when you click on images and links. They help to track what you viewed on the website, giving you faster and more convenient access to the information you need when you revisit the website.

Marketing Cookies:
ATC INNOVATIVE EUROPE LLP and our advertising partners (including social media platforms such as Google, Facebook, and Instagram) use marketing cookies that track website activity. To see details on how these sites use your data, click here for Google and here for Facebook and Instagram.

This means we can show you personalized and relevant offers, including ‘targeted messages on third-party advertising platforms’ as described in the privacy statement. If you don’t accept this form of tracking, you may still see ads from ATC INNOVATIVE EUROPE LLP randomly on other websites.

Complaints:
If you feel that your personal data has been processed in a way that does not meet the GDPR, you have a specific right to lodge a complaint with the relevant supervisory authority. The supervisory authority will then tell you of the progress and outcome of your complaint. The supervisory authority in the UK is the Information Commissioner’s Office.

Modification in our Privacy Policy:
We keep our privacy policy under regular review and we will place any updates on this web page.
This privacy policy was last updated in April 2024.

How to contact us:
Questions about the our private policy should be sent to us at contact@fast-led.co.uk.
Or write us at: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ.